A Connectionist ABM of Social Categorization Processes

This paper introduces a connectionist Agent-Based Model (cABM) that incorporates detailed, microlevel understanding of social influence processes derived from laboratory studies and that aims to contextualize these processes in such a way that it becomes possible to model multidirectional, dynamic influences in extended social networks. At the micro-level, agent processes are simulated by recurrent auto-associative networks, an architecture that has a proven ability to simulate a variety of individual psychological and memory processes [1]. At the macro-level, these individual networks are combined into a “community of networks” so that they can exchange their individual information with each other by transmitting information on the same concepts from one net to another. This essentially creates a network structure that reflects a social system in which (a collection of) nodes represent individual agents and the links between agents the mutual social influences that connect them [2]. The network structure itself is dynamic and shaped by the interactions between the individual agents through simple processes of social adaptation. Through simulations, the cABM generates a number of novel predictions that broadly address three main issues: (1) the consequences of the interaction between multiple sources and targets of social influence (2) the dynamic development of social influence over time and (3) collective and individual opinion trajectories over time. Some of the predictions regarding individual level processes have been tested and confirmed in laboratory experiments. In a extensive research program, data is currently being collected from real groups that will allow validating the predictions of cABM regarding aggregate outcomes.